Our Policies

Polices designed by the department are as following:

  • Planning & implementation of special campaigns through print and electronic media for transfer of Agricultural technology
  • Producing educative audio-visuals on Agriculture for broadcast/telecast
  • Maintaining liaison with national Press, Radio and Television channels for dissemination of agricultural information
  • Pre-testing of media productions and their impact on farming community
  • Printing of scientific periodical quarterly “Journal of Agricultural Research (JAR)”, Bimonthly newsletter “Agrinews”, fortnightly Ziratnama, Annual Research Report and Extension Publications
  • Coordination  between agencies concerned in storing, handling, processing and retrieving of agricultural information
  • Technical guidance to farmers in resolving their emergent field problems through Punjab Agriculture Hipline and SMS Helpline service
  • Organizing training programmes on "Information Science and Agricultural Journalism" for professionals working in agriculture and allied departments